Welcome to our new Southern California Lifestyle Surf Shop. SoCal started back in 1966 in Santa Monica when Paul's father shaped surfboards in their 600 sq. ft. shop. Now SoCal Surf Shop is located in the Talega area of San Clemente, California, minutes away from the 5 Freeway off at Avenue Vista Hermosa (Exit 77). We specialize in Surf, Skate, and Snow products. We also carry an extensive line of Stand up Paddle equipment, Bodyboards, Skimboards and all types of Surf accessories.