Pelican Place at Craft Farms is a 372,000-square-foot lifestyle center in Gulf Shores, Alabama. It is planned to expand to 650,000 square feet. It was designed by CMH Architects of Birmingham, the firm that also designed the Eastern Shore Centre in nearby Spanish Fort. It was developed by Colonial Properties as part of their "Pinnacle" brand of lifestyle centers and was originally known as the Pinnacle at Craft Farms.