This store is amazing! It's not huge but it has a great selection. What I particularly appreciated was being able to find toys not made in China. There were great options from both Europe and the USA

Though we've bought many gifts and toys from here for my son, I wanted to highlight an experience I had yesterday afternoon (Saturday 2/15) in the Novato store. I had to get a last minute gift & upon

The selection is great! Thoughtful, fun, creative, imaginative. The kiddo always loves it and finds so much variety...animals, Legos, books, crafts & much more! The staff are helpful.