Parvomay is a town located in the Plovdiv Province of southern Bulgaria, part of the similarly named municipality. It is geographically close to the towns of Sadovo and Chirpan. The name literally means First of May, i.e., May Day, in English and is sometimes transliterated as Parvomai or Purvomai. As with many places in Bulgaria, the town has other names, such as its old name of Borisovgrad, as well as Borissograd, Borissovgrade, or Borissowgrad.