Gisborne District or the Gisborne Region is a local government area of northeastern New Zealand. It is governed by Gisborne District Council, a unitary authority. It is named after its largest settlement, the city of Gisborne. The region is also commonly referred to as the East Coast. The region is commonly divided into the East Cape and Poverty Bay. It is bounded by mountain ranges to the west, rugged country to the south, and faces east onto the Pacific Ocean.