Vitória da Conquista is a city in Bahia, Brazil, which serves as a regional center for the smaller cities Barra do Choça, Planalto and Poções. These cities on the plateau, all at around 1,000 metres elevation, form the basis of a strong, traditional, coffee-producing region, as well as a rapidly expanding center for new businesses. Vitória da Conquista is the third largest city in the state of Bahia, after the state’s capital, Salvador, and Feira de Santana.