The hotel is positioned as a mainstream hotel brand that caters to the contemporary middle-class lifestyle and consumption needs with a focus on a healthy way of living and attitude, vibrant and sunny hotel products and services. In terms of spatial design, the theme revolves around sunshine, embodying its positive essence by emphasizing openness, freedom, and natural elements, which brings a sense of freshness to the space and allows guests to experience the beauty of nature amidst the refreshingly liberating sunshine. In regards to the guest experience, the hotel promotes vitality, hoping that every person who enters the hotel can enjoy life with a healthy and energetic attitude.